About Ideate.

At Ideate, we pride ourselves on doing things differently. We override the traditional approach to Human Resource Development by first working to unearth the foundational causes of challenges affecting employee output within our clients’ organizations

 We take insights into employee input and output pretty seriously: we believe that understanding where people work, who they work with and why they work, dramatically affects their attitude towards work and teams, and their overall output.

This is why research is at the core of what we do – we believe in the power of insights and its ability to generate the right solutions. Our training and development interventions are tailored to fit specific situations in organizations and business contexts.

Our Mission

Our mission is to empower individuals and teams to succeed at work.

Our Vision

Our vision is to become trusted and recognized for providing effective, research-driven, human resource development solutions across Africa.

Want to know even more about us?

Our Core Values

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Consistent Effectiveness

At Ideate, we strive to be consistently effective. It’s our bottom line and lies at the heart of all the other things we value. We believe in providing solutions that address the problem not once or twice, but every single time.

We are more than usually thorough with our problem identification and needs assessment procedures. We believe that by correctly identifying the root problem we, together with our clients, are halfway to finding an effective solution. 

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Dedicated

When it becomes totally necessary. we go as far as ‘setting up office’ within an organization to understand the culture and work environment, which often form the basis for employee attitudes and behaviour. This also helps us to work more closely with internal stakeholders.

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Client Satisfaction

We conduct regular post-intervention analyses to ensure our solutions are consistently effective and sustainable.

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Insights-Driven

Our needs assessments are backed by insights conducted by our internal research team. We also work very closely with relevant stakeholders within each organization, conducting simple research that will provide a deeper understanding to guide us in proposing relevant and effective solutions.

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